Hosting an open house is a great way to engage with potential clients interested in buying and selling. While some visitors may be looking to make a move immediately, many are just taking the first steps in their home buying journey and will need to be nurtured over time.

In a recent webinar hosted by Contactually’s Zvi Band and Spacio’s CEO and Cofounder Melissa Kwan, we shared some industry best practices for converting open house leads into clients.

Listen to the replay to learn:

Here are some highlights to jump to if you’re short on time:
Why Open Houses Are Important (3:52)
Open House and Open House Visitor Statistics (7:31)
When Should You Follow Up? (26:35)
Automated Lead Generation Systems Overview (29:42)
Prioritize and Qualify Your Leads (34:05)
Tips for Following Up (37:40)
When and How to Follow Up (40:36)
Summary (50:30)